Yup believes that the future is cross-platform and cross-chain. Ethereum has the liquidity and fiat gateways that the Yup Protocol requires, but not the scalability it needs. EOS is fast, cheap, and dev friendly, but it lacks the financial network effects for seamless monetization. For these reasons, the Yup Protocol and YUP token are launching on 'both' Ethereum and EOS. Liquidity will primarily exist on Ethereum; Liquidity providers farm YUP yield with their YUPETH Uniswap LP Tokens by staking and bridging them to the EOS smart contract. On EOS, Influence is measured and YUP tokens are distributed.